KM become matters because, after your organization has automated and outsourced everything it can, the last thing left is people making decisions and doing work based on what they have read, the conversations they have, and the numbers they use. It is particularly important for larger organizations.
KM is hard to do because it is the most sophisticated of management techniques requiring
- a keen understanding of the organization and its capabilities.
- clarity around the business strategy and the desired results.
- a subtle approach that influences people.
- the cross-silo combination of new and existing organizational capabilities (IT, business strategy, design, change management, information architecture).
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